Manchester creative agency Love has designed the concept, visual identity and packaging for a new collaboration between skincare brand SK-II and The Andy Warhol Foundation – and it’s all about TV. Andy Warhol‘s iconic television technicolour test patterns are utilised across the packaging and wider campaign.
According to a release from Love, Warhol himself was somewhat of a skincare addict, owning an impressive assortment of ointments and lotions (who knew?). His “unique point of view on beauty” was mirrored in the release from SK-II and a central theme, also used as a tagline within the collection, is the artist’s belief: “I’ve never met a person I couldn’t call a beauty.”
Design-wise, Love chose to tap into Warhol’s fascination with the relationship between art and mass media broadcasting for the collaboration. The limited-edition includes two gift sets, one taking the shape of a 1990s VHS tape and another designed to look like a Warhol-era analogue TV, paying homage to the artist at the vanguard of developments in television, with his own MTV cable shows.