Zomato(Delivery) and Swiggy, A Heuristic Evaluation. | by Sahana Ramesh | Jan, 2022

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Swiggy vs Zomato(Delivery), A Heuristic Evaluation
Sahana Ramesh

Swiggy and Zomato have grown to become India’s giants for food delivering and ordering. Personally, while ordering I tend to switch between Zomato and Swiggy now and then. It’s on one of these days that it occurred to me that a quick heuristic analysis might help me choose better. Here is a quick comparison of the 2 apps based on Jakob Neilsen’s 10 Usability Heuristics.

Zomato includes 2 toggle switches for veg and non-veg whereas Swiggy has the “veg only” toggle which filters food choices.

The items in the cart, if any, are always visible as a card at the bottom of the screen. The menu shows “+ ADD” if the item isn’t selected else it shows the count of the item with the “-i+”.

While Zomato’s cart is visible even on exiting from the selected restaurant, Swiggy’s cart isn’t visible once we exit the restaurant, and is visible only on selecting a restaurant again or while searching for a dish/item.

Zomato allows users to opt-in for cutlery with the message “please select if completely necessary”

Swiggy, since the pandemic, allows users to opt for no contact delivery.

order flow for zomato (1)
order flow for zomato (2)
Order flow for Swiggy
Typeface and color palette for Zomato and Swiggy

When I tried this on Zomato, if I add an item from a different restaurant that isn’t currently in the cart, it switches the restaurant order without a warning and the previous order is lost.

For Swiggy, the cart’s restaurant is present always while browsing through restaurants, and on trying to order from a different restaurant, it provides a modal box warning with an option to switch restaurants.

  1. Choose to tip any amount or choose not to tip
  2. Choose from any coupons from the list of offers

One of my favorite features of the application is “Recent Orders” which allows us to order our favorite items again.

REORDER OPTION

Zomato’s icons are filled whereas Swiggy uses outlined icons. Zomato’s menu icons are more rounded than Swiggy but both the applications have a high signal-noise ratio without a lot of distractions ( except the offers they have in the respective applications )

As the application needs to present images of varied hues and shades, the white background allows the design to be minimalistic.

Their landing pages are pretty similar in the structural breakdown too.

Swiggy allows cancellation of order for 60 seconds after placing it and has a dedicated section to explain its cancellation policy which keeps its user well informed.

Swiggy’s help and documentation are clearer by intention as the user profile icon is present on the navigation bar and on-click, help option is visible distinctly with diverse subsections which helps guide its user better.

Through the process of evaluation, I was able to understand the UI of both the applications in greater detail and got a fairer sense of Jakob’s Heuristic principles. Do let me know your feedback in the comments.

You can reach out to me on LinkedIn :

https://www.linkedin.com/in/sahana-ramesh-1822a81a0/



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