It’s proven that using placeholder copy in your Form fields increases form conversions and improves user experience… when done the right way.
But. You can take it a step further with… Sample values.
Instead of just opting for placeholder copy such as ‘Enter your email’, present a real-world example, ie; ‘[email protected]’, to improve the user experience, and use placeholders the way that they were intended.
I hope with this short collection of tips you’ve realised how the smallest of adjustments to your designs can produce better end-results for both yourself, and your users.
Originally published at marcandrew.me on January 13th, 2022.