Deeplinking is a technique that businesses use to attract traffic through external sources such as websites or mobile applications. However, creating deep links can be a complex task, especially when your business does not have a Software Development Kit (SDK). Now, without apps, why does your business need deep URLs? Well, the answer is simple. Deep links can help you in forming perfect marketing strategies by promoting your Amazon store, social media pages, and more to gain more clicks.
URLgenius, the top deep link generator, is a cloud-based product that allows codeless app linking. The first non-PII and QR code platform helps marketers in targeting mobile consumers in a better-optimized way. The elimination of the need for SDKs and other technical resources also helps in making this tool to create deep link URLs more accessible.
Background of the URLgenius tool for deep links
“Marketers need codeless, SDK-free solutions to help them quickly optimize campaigns for today’s complex consumer journey. The most innovative brands are finding new ways to increase app engagement from any channel and with the right tools, they can execute flawless campaigns and see results instantly.”
– Brian Klais, CEO of URLgenius
URLgenius was founded by Brian Klais in 2015. The tool is optimized for marketers to reduce the need for technical resources and coding to almost none. Before founding URLgenius, Brian was a General Manager and Vice President of Product at Covario, Inc. Brian was a lead for teams that had expertise in SaaS and SEO automation technologies. Brian had also performed the role of Chief Operating Officer at Netconcepts.
Features of URLgenius
1. Eliminates the requirements of SDKs
The best feature of this tool is that marketers do not need coding or technical knowledge to generate mobile app URLs. Instead, defining URLs and updating campaign links can get the job done. This feature saves time and makes it easier for professionals even from non-IT backgrounds to generate a link.
2. Deploy links instantly
The instant deployment feature of URLgenius helps you in composing and deploying links without wasting time. Be it your own app, social media apps, or brand apps, you can create URLs and deploy them across your preferred channels instantly to leverage quick results.
3. Specify app destinations easily
With URLgenius, you can choose from billions of apps to support your links’ landing destinations, including top social media apps such as Instagram, Facebook, or more. If the app specified is not installed on the device, you can specify if you want the link to land on the installation page at the app store. These Fallback settings can be modified anytime you want.
4. Customized budgeting
To use the URLgenius app for URL creation, you can customize the URLgenius budget as you require. There are fixed-price models as well which you can leverage depending on their features. The deep link generator budget also comes with a free trial which can provide you with up to 5 links for free. You also get the first 500 clicks for free but to access more perks, you can either go for a $0.02/ click package or you can customize the Enterprise package as you need. The Pro package is the ideal choice for up to 100 links and 10,000 clicks.
5. URLgenius dashboard for smart insights
To access insights, you can open the URLgenius dashboard and access trends. Also, you can use UTM parameters to import the data into your app to review it from there. These insights can help you in understanding how beneficial URLgenius is proving out to be for your marketing campaigns.
Pros and cons of URLgenius
URLgenius is an amazing tool for marketers to promote their campaigns on digital platforms. However, without discussing the pros and cons of the product, is it hard to conclude this URLgenius review. So, let’s have a look at them.
Pros of URLgenius
- Comes with a trial
- Offers customized packages
- Designed for non-technical people as well
- Does not require experience in coding
- Allows tracking trends through UTM parameters
- Supports billions of apps
- Fallback link customization is allowed
- Bypasses the login screen
Cons of URLgenius
- Might look expensive for small-scale businesses
URLgenius is a deep-linking product designed to keep all sizes of businesses in mind. The web app is easy to use and in some cases, only requires copy-pasting URLs to redirect the traffic. The deep linking app was nominated for this app review by MobileAppDaily due to its increasing popularity among businesses of all scales from different regions.
That said, if you know of a popular web app that you think is suitable to get nominated for the review by MobileAppDaily, or you own digital products and want to get your products reviewed, you can contact MobileAppDaily experts to get some crucial insights. For the growth of your product in the real market, it can be a beneficial and guiding opportunity.
He is responsible for marketing programs, brand management, and corporate sponsorships. He thrives on challenges, particularly those that expand the company’s reach. Next to work, Shadow, his dog, immensely contributes to his happiness.
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