Why Elon Musk Is a Problem for Trump’s Truth Social

0
42
Why Elon Musk Is a Problem for Trump’s Truth Social


Trump Media would face a murkier future. After a flurry of downloads when Truth Social first launched, interest has dropped sharply. Sensor Tower, an app insights company, said the app was downloaded an estimated 41,000 times in the last full week of March, down 95 percent from the same period the previous month.

Truth Social, which is only available on Apple devices, has about 1.3 million installs, Sensor Tower estimated. By comparison, Twitter has more than 200 million active users.

The sagging engagement extends to Mr. Trump, who only recently hit the one million follower mark, a sliver of the 89 million he once had on Twitter. He has published just one post on Truth Social, a February message telling his followers to “Get Ready!”

The platform got off to a glitchy start with error messages and a long waiting list. Three people familiar with Truth Social said there was a scramble to prepare it for launch amid frustrations with the performance of some of the back-end technology to support the app.

Two top tech executives working on Truth Social, Josh Adams and Billy Boozer, left the company last month, Reuters first reported. Both were said to be dissatisfied with elements of the technology behind the platform, according to five people briefed on the matter. Neither responded to repeated request for comment.

Their departures add to the mystery of the company’s internal operations.

In a November presentation for investors, Trump Media provided the full names for only a handful of employees. Mr. Adams, the chief technology officer, and Mr. Boozer, the chief product officer, were described by their titles and as “Josh A.” and “Billy B.” The company’s chief financial officer, Phillip Juhan, was not identified at all.

Mr. Juhan and Devin Nunes, the former California Republican congressman hired by Mr. Trump in December to serve as Trump Media’s chief executive, are listed as directors on a filing in Georgia, where Trump Media incorporated itself last month. Trump Media is also incorporated in Delaware but has listed Mr. Trump’s Mar-a-Largo club as its corporate headquarters.



Source link

Leave a reply

Please enter your comment!
Please enter your name here