Search Engine Optimization

Google Ads issue resulted in spend fluctuations for tROAS and Maximize Conversion Value bid strategies on December 2

Advertisers using the Target ROAS or Maximize Conversion Value bid strategies in Google Ads may have experienced spend fluctuations on December 2, 2021,...

5 ways to promote inclusion in your marketing organization

5 ways to promote inclusion in your marketing organization Your privacy means the world to us. We share your personal information only when you...

Google Ads updated political content policies

Google is ending some election ads exemptions, adding new election ads serving options and changing verification requirements. Two new policy updates have...

Local search experts weigh in on ‘death’ of Google My Business

Seismic event or overblown rebrand: Local search experts weigh in on ‘death’ of Google My Business Your privacy means the world to us. We...

Microsoft adds simple default browser change option after receiving criticism

Microsoft has reversed the Windows 11 changes that made switching default browsers more difficult. Now, users who prefer Chrome, Firefox or other browsers...

Google Ads brings image extensions to desktop devices

Google Ads brings image extensions to desktop devices Your privacy means the world to us. We share your personal information only when you give...

Microsoft Advertising now supports Spanish language ads in the US

Microsoft Advertising now supports Spanish language ads in the US Your privacy means the world to us. We share your personal information only when...

9 in 10 customers more likely to overlook a negative review if the business responds adequately, Yelp says

Nearly 9 out of 10 people (88%) are more likely to look past a negative review if they see that the business has...

Google rolling out new Top stories design on desktop

Google rolling out new Top stories design on desktop Your privacy means the world to us. We share your personal information only when you...

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